WILDHORSE

Jacques Marie Mage

Featuring a sculptural double-bridge, signature arrowhead front pins, piercing arrowhead temple motif with polished metal embellishments, finely engraved ‘Damascus’ wirecores, and ‘bucking bronco’ medallions with real turquoise inlays at the temple tips.

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Jacques Marie Mage Heritage Collection Billionaire - color variant: Blackbuck

Jacques Marie Mage Heritage Collection Billionaire - color variant: Bongo

Jacques Marie Mage Heritage Collection Billionaire - color variant: Sequoia

Jacques Marie Mage Heritage Collection Billionaire $2,595.00 USD

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Jacques Marie Mage Deaver - color variant: Rose Gold

Jacques Marie Mage Deaver - color variant: Gold

Jacques Marie Mage Deaver - color variant: Silver

Jacques Marie Mage Deaver $2,395.00 USD

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Jacques Marie Mage Worland - color variant: Black

Jacques Marie Mage Worland - color variant: Hades

Jacques Marie Mage Worland - color variant: Hera

Jacques Marie Mage Worland - color variant: Gaia

Jacques Marie Mage Worland $2,395.00 USD

Jacques Marie Mage Dakota - color variant: Bloodstone

Jacques Marie Mage Dakota - color variant: Zoltar

Jacques Marie Mage Dakota - color variant: Indigo

Jacques Marie Mage Dakota - color variant: Beau

Jacques Marie Mage Dakota $2,050.00 USD

Jacques Marie Mage Belvedere - color variant: Zoltar

Jacques Marie Mage Belvedere - color variant: Brut

Jacques Marie Mage Belvedere - color variant: Beau

Jacques Marie Mage Belvedere $2,050.00 USD

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Jacques Marie Mage Belvedere - color variant: Bloodstone

Jacques Marie Mage Belvedere - color variant: Zoltar

Jacques Marie Mage Belvedere $2,050.00 USD

Independent Eyewear, Curated by EWE

Our Story

Framed EWE is your destination for independent eyewear—featuring iconic names like Jacques Marie Mage and next-wave favorites like AKILA, and other hard-to-find frames you won’t spot on everyone else. With locations in Phoenix and Los Angeles, we offer eye exams, prescription lenses, and sunglasses, all backed by a boutique optical experience that goes beyond the in-store visit. Whether you’re local or shopping from afar, we’re here to help you find your perfect pair—with real humans, real service, and reviews to back it up.

REV-EWE-S

"One of the absolute best experience I had acquiring rare spectacles online! To the very knowledgable Jenn in LA, thank you for putting the extra work to get the frames I crave. You took the time to get to know my taste and make sure to always suggest the right frames. To Lisann and Jessica in Phoenix, MERCI BEAUCOUP for the JMM Kobo!!..."

Sidney

Framed Ewe set out to offer the best experience for its customers looking for a new pair of eyewear. Shop a wide assortment of spectacles and sunglasses from labels such as Salt and Ahlem as well as specialty frames from Jacques Marie Mage.

Vogue's Small Business Retail Directory

"Not only the best selection of rad glasses and sunglasses in Phoenix (especially Moscot, AKILA, Fellow Earthlings), but an incredible staff that makes it such a pleasant experience to shop, and the most knowledgeable optometrist in Dr. Siegel I have ever seen."

Doug G.

""Fantastic selection, and just stellar service. Alyssa (as shouted out in many reviews here) is just a pleasure to work with. She had some fantastic recommendations and made the process simple and fun. Also - who knew there was so much detail and passion as it relates to glasses?! My girlfriend said my sunglasses are the Ferrari of eyewear. I tend to agree with her...

Nicholas

"This is the destination for cool, independent eyewear in Phoenix. The store is beautiful, the team is thoughtful, and the designer frames selection is curated to perfection."

Niko

"One of the most professional, competent and kind hearted group of people working in retail. This is the gold standard for optical fashion."

Kip

Framed EWE really came through with a pair of Jacques Marie Mage sunglasses. I usually shop in SoCal but couldn’t find them anywhere—Framed EWE is the spot for hard-to-find eyewear in Arizona.

Allan P

"Came in for readers and had an amazing experience. Staff helped me find frames that fit my face shape and style. Great if you’re looking for prescription eyewear in Phoenix."

Nissa M.

"Exactly what I wanted from an upscale optical boutique in Phoenix. Personalized service, amazing design-focused selection, and zero sales pressure. Found my new favorite pair of unique eyeglasses."

David P.

"Huge thanks to Alyssa for the best experience I’ve had at a Los Feliz optical boutique. Got the help I needed with my prescription and picked out new frames I actually love."

David M.

"Framed EWE Los Feliz to the rescue! Found a rare, sold-out pair of Jacques Marie Mage sunglasses. If you’re hunting for designer eyewear in Los Angeles, go here."

Joseph U.

"Ordered prescription glasses online and the customer service was top notch. Kaitlynn made everything smooth—from invoice to frame advice. Best online eyewear store I’ve dealt with."

Alicia J.

"Jacques Marie Mage has become my favorite eyewear company. Strikingly designed, unique, and perfectly produced, JMM is simply the best. I have bought all of my frames from Framed Ewe Optical. They have by far the best selection of JMM eyewear. Jenn is excellent, and the service cannot be beat. Highly recommended."

Mathew

Kuboraum E21 Crossover - color variant: Black

Kuboraum E21 Crossover $1,124.00 USD

Kuboraum E22 - color variant: Black Matte

Kuboraum E22 - color variant: Rainforest

Kuboraum E22 From $738.00 USD

Kuboraum E51 - color variant: Black Matte

Kuboraum E51 $642.00 USD

Kuboraum Z25 - color variant: Light Gold

Kuboraum Z25 $509.00 USD

Kuboraum H34 - color variant: Black Matte

Kuboraum H34 - color variant: Silver Matte

Kuboraum H34 From $578.00 USD

Kuboraum J70 - color variant: Gold

Kuboraum J70 - color variant: Gunmetal

Kuboraum J70 $769.00 USD

Press

Vogue's Retail Directory | Framed Ewe was established in 2012 in Phoenix and has since launched outposts in Los Angeles, including Fred Segal. The founders see Framed Ewe as not only a place to help bring independent eyewear designers to the forefront but a place to support local communities. The shops host fundraisers and act as gallery spaces for up-and-coming artists. - Julie Tong

The Phoenix flagship store stands as a testament to Goodrich’s creative vision, featuring a striking black-and-cream checkerboard storefront that pays homage to the Art Deco era.

Inside, the store is imbued with orange, pink and purple materials that complement the warm tones of cherry wood panelling and shelves.

A waiting area is wrapped in pink tiles and features a large seat topped with an "acidic violet" upholstered cushion.

Voted 'Best Eyewear' | Framed Ewe carries brands you won't find elsewhere, and they're experts at helping people find frames that make just the right match. - Phoenix New Times

Voted 'Best Eyewear Shop' by Angeleno Magazine.

Voted 'Best Eye Candy' | Moscot is a super fun, old-school brand of eyeglasses famously sold on the Lower East Side of New York City, which is why we were surprised to find them — among other high-end eyewear brands — in Central Phoenix at Framed Ewe. - Phoenix Magazine